The Italian brand ToyWatch was founded in 2006, and are probably best known for the extensive collection of bold and colourful watches worn by the likes of Katy Perry and Miley Cryus.
It isn't really a negative but it does make the decisions process that much harder, but the brand has nearly 25 different collections. This season's ToyMyHyde is for those that look for classic purchases, luxurious with all the details of a high end designer time piece. The muted facades combined with the punchy colours of its straps ensure it still nods to the summer months while remaining ultra wearable.
My chosen watch for the sunnier months is from the stunning Maya Collection. It combines ethnic woven designs of Central and South America with the simple and classy look of the 1960's. The bright colours of the hand woven strips looks at the underlying culture of the Mayans, with the back featuring an intricate Maya engraving depicting the symbol of the Sunstone.
When the sun shines I don boho looks where possible. This watch has become my go to accessory to go with my floaty white dresses, crochet tops and natural straightened locks.
If you still haven't found the one for you, other collections include the ToyViper, who's silicon straps wrap around the wrist like a bangle, and the understated Mesh collection for the refined woman, coming in classy shades like rose gold. The Toy2Fly Skeleton range showcase the inner workings of the watches, with visible gear movements and come in silver, gold and pink gold - the next on my must have list fyi.